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How To Increase The Value of Your Home with Interior Painting

January 10th, 2024 | 2 min read

By Kaylea Kuhlman

Person working on iPad with many color swatches and map of home laid out on table

When preparing to sell your home, every detail matters. From curb appeal to interior aesthetics, each element contributes to the overall impression and, ultimately, the value of your property. One quick, cost-effective, and impactful investment into improving the looks of your home is Interior Painting.

A professionally painted interior sets the stage for a positive first impression, inviting potential buyers to envision themselves living comfortably within the space. 

At Brush & Roll Painting in Omaha, NE, we can help ensure that your home value is increased with our proven process and use of high-quality interior paint and materials that will last. 

This article will discuss how interior painting can increase the value of your home. By reading this article, you can learn how you can prepare to sell your home.

Choosing the best interior colors to increase the value of your home

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The colors on your walls play a significant role in shaping the ambiance and perceived size of a room. 

Neutral tones such as whites, creams, and light grays create an open, airy feeling, making spaces appear larger and more versatile. This versatility allows potential buyers to visualize their own furniture and design preferences, facilitating a quicker emotional connection with the space.

While neutrals are a safer option that acts as a base, Zillow recommends using darker colors, like dark gray. Darker colors tend to make people feel safe and secure and can still be adapted to many personal styles.

Other colors to consider are soft blues, greens, and warm earth tones. These are color palettes that create a peaceful, cozy environment. It’s helpful to have these shades as they welcome prospects into your house.

The Impact on Valuation

Research consistently indicates that a fresh coat of paint can significantly increase a home’s value. According to studies, painting interior spaces can yield an ROI (return on investment) ranging from 50% to 1000%, making it one of the most cost-effective home improvement projects.

Zillow lists Interior Painting as a top option for a low-cost home improvement project that can help you resell your home.

Additionally, a well-maintained and freshly painted interior can often justify a higher asking price compared to similar properties lacking this upgrade. Buyers are more willing to pay a premium for a move-in-ready home, saving them the hassle and cost of painting upon purchase.

Professionalism and Attention to Detail

You deserve a job well done with your investment. As you are putting your time and energy into a new project for your home going on the market, you deserve a seamless experience and results.

While a DIY paint job may seem cost-effective, hiring professional painters ensures a flawless finish and attention to detail. A fresh interior paint job with crisp lines comes from prep work and experience.

This level of craftsmanship speaks volumes about the care and maintenance of the property, reinforcing the impression of a well-maintained home.

Wear and Tear On Interior Paint

Every home bears the marks of wear and tear over time. Scratches, scuffs, and faded walls can detract from the overall appeal of the property. A fresh coat of paint not only revitalizes the aesthetics but also repairs all imperfections, presenting a clean and pristine interior.


In the realm of home improvement projects aimed at increasing property value, interior painting stands out as a relatively simple yet highly effective option. 

To get started on your next interior painting project in Omaha, NE, schedule an estimate with Brush & Roll Painting. For over 30 years we have transformed homes to increase their value.


Next, learn about every painting transformation you can do to update your home in a marketable way.

Kaylea Kuhlman

Kaylea is the Brush & Roll Painting Content Manager.